About us

History of GuidanceNGO

In 2007, the staff of Schoolguide Magazine was faced with a dilemma as some high schools still rejected its proposal to conduct Seminars. The reason was identified: some high school officials thought that Schoolguide would conduct the Seminar just to sell magazines. This skepticism arose despite the Seminar being free and despite the acceptance of hundreds of high schools all over the country. Schoolguide understands this reaction as many high schools have fallen victims to rogues that still beleaguer the academic community.

At a late night meeting, the matter was brought to the attention of the Schoolguide management and it was realized that Schoolguide, despite its good intentions and its widespread acceptance, has to conform to official government procedures in carrying out its noble causes. Also, Schoolguide, in delivering public service, should enjoy exemption from paying government dues as its income is used largely to reach far-flung areas in the country to render free services to the academic communities.

After many hours of deliberation, it was decided that Schoolguide shall incorporate a nongovernment organization to officially represent and undertake its thrusts on social responsibility. Soon after, a name was decided upon: Guidance—Growth and Understanding through Information Dissemination and Career Education or GuidanceNGO.

Thus, GuidanceNGO was created.

As a non-profit organization, GuidanceNGO officially exhausts selfless efforts in conducting extensive research work in areas that affect education, develop Seminar materials, and disseminate information using creative means.

While GuidanceNGO may still be young, it has achieved more than what was expected of it. Having achieved massive feats in Metro Manila and Rizal, it is now in the position to devote more attention to students in the provinces who are in desperate need of unbiased information that can truly benefit their educational interests.

Vision - Mission


To assist people in their quest for growth.


Disseminate information that fosters understanding among communities utilizing creative means and enabling people to retain and nurture useful facts that can contribute to the nation’s progress.

With the assistance of Schoolguide Magazine, GuidanceNGO informs students and stakeholders about various aspects of education. The dissemination of information is done via free Seminars that are aimed at schools nationwide. Through these Seminars, GuidanceNGO hopes to intensify awareness about areas of concern in the educational community and be of assistance in developing solutions to address them.

It is the hope of GuidanceNGO that students and parents realize ways to identify which schools deliver good quality education. GuidanceNGO also looks forward to assisting students and parents in recognizing the academic programs that suit various interests.


  • Effectively reach all inhabited areas in the Philippine archipelago about available educational opportunities in many places around the country.
  • Coordinate with the academe, the private sector, and the government agencies in researching and securing significant information about aspects of education that are most often overlooked.
  • Disseminate information about the strengths of various schools and which ones can be considered by students and their parents based on their aspirations, beliefs, intellectual capacity, and economic status.
  • Assist the legitimate educational sector in obstructing the proliferation of substandard schools that have been set up primarily to gain profit; GuidanceNGO believes that these entities are nothing more than businesses that have no place in the educational community.
  • Counter misinformation in the educational community through genuine efforts that promote factual data in various sectors. Be of assistance to schools that are selflessly striving to better their delivery of educational services.

Our Advocacy

GuidanceNGO advocates the dissemination of truthful information through Seminars. These Seminars are conducted to encourage growth and understanding among its attendees and to empower them in making critical choices as regards their futures.

The Seminars are developed ensuring that the attendees remain attentive during its conduct. Also, the Seminars employ creative and calculated techniques to encourage interaction.


The effort of GuidanceNGO has been made possible through the support of colleges and universities that subscribe to be featured or be advertised in Schoolguide Magazine. The management of Schoolguide Magazine redirects most of this fund to support the development of Seminar materials and the transportation expenses of the volunteers who conduct the Seminars in high schools.

The fund allocated by Schoolguide Magazine to GuidanceNGO is not enough to cover the expenses incurred in conducting the Seminars. Ergo, GuidanceNGO seeks the support of the secondary schools in allowing Schoolguide and Paths Magazine to be sold to their students. Subscription to either magazine is also requested to raise additional funding.

Our Team


Thomas Ocampo

Managing Director

Junn Geronimo

Director for Communications

Jose Marie Flores

Assistant Director for Communication


Jocelyn Ocampo

Administration Officer

Mark Allen Jr.

Administration Officer

Carlo Ocampo

Administration Officer

Fromark Bacomo

Administration Officer

Carmella Ocampo


Kim Nikko Llanes

Website Administrator


Mari Bantog

Communication Officer

Marddie Cruz

Communication Officer

Melvin Panorel

Central Visayas Cooordinator


GuidanceNGO coordinates its efforts with the following agencies:

The Commission on Higher Education (CHEd)

Many items of information disseminated by GuidanceNGO were provided by the CHEd’s Management Information Systems Division. For more information on the Commission on Higher Education, please visit their Web site www.ched.gov.ph

The Professional Regulation Commission (PRC)

In the Seminars being conducted by GuidanceNGO, the topic on board exam performance gets the most attention. GuidanceNGO coordinates its efforts with the PRC chairperson, commissioners, and the PRC statistics division. For more information on the PRC, please visit their Web site www.prc.gov.ph

The Federation of Accrediting Agencies of the Philippines (FAAP), and the National Network of Quality Assurance Agencies, Inc. (NNQAA)

Topics on accreditation could not have been fully discussed in the Seminars without the information provided by the FAAP, the NNQAA, and the accrediting agencies under them—PAASCU (Philippine Accrediting Association of Schools, Colleges and Universities), PACUCOA (Philippine Association of Colleges and Universities—Commission on Accreditation), ACSCU—AAI (Association of Christian Schools, Colleges and Universities—Accrediting Agency Inc., AACCUP (Accrediting Agency of Chartered Colleges and Universities in the Philippines, and ALCUCOA (Association of Local Colleges and Universities—Commission on Accreditation). GuidanceNGO coordinates with all these agencies and secures updates on accreditation whenever available.